Hailey Bieber’s $16 lip balm has a 40,000-person waitlist, and I finally cracked the code. It’s not a lip treatment — it’s a glossy filter that happens to moisturize.
I’ve worn it through a 12-hour flight, a hangover, and a sad girl dinner. The shine stays put longer than my willpower on a Sunday.
Rhode calls it a peptide lip treatment, and at $16, it’s cheaper than Laneige’s $24 jar. The claim: plump, smooth, and hydrate in one swipe. Spoiler — it does two of those things.
That Shine
It’s not sticky. It’s a wet-glass gloss that lasts 3 hours through coffee.
The Scent
Vanilla cake, but subtle. Not the fake candy vibe Laneige gives.
The Tube
Squeeze tube, not a jar. Less messy, but you’ll waste the last 20%.
Photo: Content Pixie / Unsplash
It’s got peptides (for collagen signaling) and shea butter (for barrier repair). But the real star is castor oil — that’s the shine and the slight plump. No menthol burn, which I appreciate.
- Peptides: Fakes a fuller pout over time
- Shea Butter: Locks in moisture, not just surface wetness
- Castor Oil: That glassy shine + mild plumping
- Vitamin E: Calms chapped edges
Photo: ibnu ihza / Unsplash
First swipe: thick, but melts in 10 seconds. It feels like a balm that sank in, not a gloss that sits on top. Laneige feels like a mask; this feels like skincare.
Week two: my lip lines look softer. But the “plumping” is a lie — it’s just hydration. And if you lick your lips, it’s gone in 20 minutes.
Photo: pmv chamara / Unsplash
My peeling corners healed in 3 days. That’s real. But the “treatment” part is basic — it’s a good balm with a great finish, not a miracle cure.
Photo: Laura Jaeger / Unsplash
It’s better than Laneige for daily wear — less sticky, more flattering. But it’s a luxury, not a necessity.