Is AziMD PuriClean Clarifying Cleanser Clean? Ingredients Check

Greenwashing Check

This ‘dermatologist-developed’ cleanser swaps sulfates for coconut-derived surfactants—but its undisclosed fragrance (a hidden allergen) may be the dirtiest ingredient of all.

Expert Analysis · Honest Reviews · Real Results

1.🔍Sulfate-Free Hype, Hidden Stink

So I washed my face with this “clean” cleanser and immediately smelled… a perfume counter. Not cucumber. Not “fresh.” Perfume.

Here’s the thing — fragrance is the #1 hidden allergen in skincare, and this “dermatologist-developed” brand didn’t even bother to disclose it on the label. That’s the dirtiest ingredient of all.

2.🧪What You’re Actually Buying

It’s a $28 gel cleanser that swaps harsh sulfates for coconut-derived surfactants. The pitch: deep clean without stripping. The reality: it’s a decent face wash with a marketing complex.

2% Salicylic Acid

It’s there, but lower than most acne washes — so don’t expect a miracle peel.

Coconut Surfactants

Cocamidopropyl betaine is gentler than SLS, but it’s still a detergent — your skin knows the difference.

Undisclosed Fragrance

This is the dealbreaker. They list “fragrance” as a catch-all, which is legally vague and scientifically annoying.

a bottle of eye gel sitting on top of a green carpet

Photo: Viktoriia Muzyka / Unsplash

3.🌿The Ingredient Tea

Green tea extract is the quiet hero here — it’s anti-inflammatory, so it calms the redness salicylic acid can trigger. Niacinamide shows up to brighten, but it’s not at a “serum” dose.

[Salicylic Acid: Unclogs pores, but at 2% it’s entry-level]
[Green Tea: Soothes irritation — the real MVP]
[Niacinamide: Brightens, but too low to change your life]
[Fragrance: Hidden allergen — no thanks]

Cosmetic serums arranged on clear, circular plates

Photo: ibnu ihza / Unsplash

4.⚠️Suds, Suds, Suds

It lathers like a dream — that foamy, squeaky-clean feel that makes you think it’s working. But by day 3, my cheeks felt tight. That’s the surfactant stripping your moisture barrier.

Week two: my chin breakouts did look less angry. But I also had to slather on moisturizer immediately after, or my skin felt like a drum. That’s not “cleansing” — that’s a negotiation.

💡

One Thing: Use it only at night. In the morning, just splash water — your barrier will thank you, and this cleanser won’t overstay its welcome.

Photo: Alexandru Zdrobău / Unsplash

5.✅The Honest Receipt

My blackheads on my nose? Noticeably smaller by week 3. My redness? Same. The fragrance made my eyes water every single time I rinsed — that’s not a skincare win, that’s an irritant.

✅

Buy if

You have oily, non-sensitive skin and want a foamy cleanse that tackles congestion without full sulfate stripping.

⏭️

Skip if

Your skin reacts to fragrance — even “natural” ones. Your barrier will file a complaint.

💰

Worth it?

At $28, it’s overpriced for what it is. You’re paying for the “derm” branding, not the formula.

6.💬Final Call

It’s a good cleanser with a dirty secret. The fragrance is a dealbreaker for anyone with reactive skin — and a red flag for a brand claiming “clean.”

6.5/10

Effective but unnecessarily fragranced — a hard pass.

🛍️

Where to Buy: Get it at Dermstore, but only if you’ve already confirmed your skin tolerates fragrance. Otherwise, skip the trial and save your $28.