Is This ‘Clean’ Mascara Actually Clean? A Greenwashing Investigation

Greenwashing Check
We dug into the claims of this cult-favorite ‘clean’ mascara to see if its formula holds up to scrutiny.
Expert Analysis · Honest Reviews · Real Results
1.🔍The Clean Beauty Trap

Glossier’s Lash Slick is the poster child for ‘clean’ makeup. But that word is basically meaningless.

The real issue? A brand can call itself clean while still using film-forming polymers derived from fossil fuels. It’s a marketing loophole you could drive a truck through.

2.🌿The Pitch

It’s a $18 tubing mascara from Glossier. They claim it’s clean, buildable, and washes off with just water. I call BS on the last part.

1

Tubing Formula

Forms little tubes around each lash—comes off in clumps with warm water.

2

Clean at Sephora

Has Sephora’s ‘Clean’ seal, which bans 50+ ingredients but ignores synthetic polymers.

3

Fibre Brush

The tiny bristles are great for lower lashes—I’ll give them that.

five assorted-color lipsticks

Photo: Marek Studzinski / Unsplash

3.⚠️The Ingredient Reality

The ‘hero’ is a polymer called Acrylates Copolymer. It’s the plastic that makes the tubes. Not exactly a green juice ingredient.

They use beeswax and carnauba wax for texture—the only vaguely ‘natural’ things in here.

  • Acrylates Copolymer: The synthetic film-former (petroleum-derived)
  • Beeswax: Gives it a bit of grip
  • Carnauba Wax: Adds shine and structure
  • Panthenol: A vitamin that conditions lashes
person holding white plastic bottle pouring white liquid on white ceramic mug

Photo: Content Pixie / Unsplash

4.📜The Feel of It

Applies wet—like painting with thin ink. Zero clumps on the first coat. Dries down fast.

By week two, the tube started drying out. It became flaky if I tried to build a second layer. Classic Glossier—subtle to a fault.

💡

One Thing: Wiggle the wand at the root for 3 seconds before pulling through. That’s where all the magic happens.
a white table topped with cosmetics and a necklace

Photo: Arteida MjESHTRI / Unsplash

5.💄The Real Results

My lashes looked defined, not dramatic. Length? A solid +30%. Volume? Maybe +5%. It survived a sweaty walk but not a sad movie.

Buy if
You want a natural, defined look and hate raccoon eyes.
⏭️

Skip if
You want volume, drama, or truly believe in ‘all-natural’ makeup.
💰

Worth it?
For $18, it’s fine. Not a steal, not a scam.
A palette of eyeshades sitting on a table

Photo: Anna Evans / Unsplash

6.Final Call

It’s a good, subtle mascara. But ‘clean’? That’s greenwashing. Don’t buy it for the eco-credentials—buy it for the look.

6.5/10
A decent mascara wrapped in a misleading claim.
🛍️

Where to Buy: Direct from Glossier for the free stickers. Or Sephora for easy returns.