From Farm to Face: The Story Behind Summer Fridays’ Butter Balm

Brand Origin
How two influencers turned a jet-lag remedy into a cult-favorite skincare empire.
Expert Analysis · Honest Reviews · Real Results
1.✈️Influencers to Empire

Two beauty influencers got off a plane, looked like hell, and decided to make a product about it. That’s the whole origin story.

The real genius? They called it Jet Lag Mask. Not “Revitalizing Complex.” It solved a problem you could actually describe.

2.👭The Butter Balm

Their new Butter Balm is a $32 lip treatment. The claim? It’s the mask’s hero ingredients, but for your lips. I was skeptical—stickier lip balms are my nemesis.

1

The Tube

Squeezes out like a tiny toothpaste—way more hygienic than a pot.

2

The Scent

Supposedly vanilla-coconut. Smells faintly like cake batter left out overnight.

3

The Finish

Promises a “glazed” look. Code for: noticeable shine.

three beautiful young women standing next to each other

Photo: Brayden Prato / Unsplash

3.🍯What’s Inside

It’s basically the Jet Lag Mask, distilled. The heavy hitters are all here for barrier repair and hydration. No crazy actives.

  • Peptides: Plump and smooth
  • Ceramides: Fortify your lip barrier
  • Squalane: Hydrates without grease
  • Shea & Murumuru Butters: The actual “butter” part
a flock of birds flying through a cloudy sky

Photo: Vera Marian / Unsplash

4.🌟The Feel Test

Texture is thick. Like smoothing room-temperature butter on your lips. Not slick—substantial. Absorbs in about a minute, leaves that glossy film.

After two weeks, my lips were definitely softer. But the surprise? It’s not a “lick your lips” flavor. You reapply less because you don’t taste it.

💡

One Thing: Warm the blob between your fingers for 2 seconds first. Applies thinner, sinks in faster.
5.📱Did It Work?

Flaky lips? Gone overnight. Measurable win. But it’s a maintenance balm, not a transformation. Didn’t magically increase my lip size (obviously).

Buy if
You have chronically dry, flaky lips and hate potted balms.
⏭️

Skip if
You prefer ultra-thin, matte, or flavorless formulas.
💰

Worth it?
For the tube and the formula? Yeah. It’s a good workhorse.
6.💫Final Call

It’s the Jet Lag Mask’s reliable cousin. Does the job with zero fuss. Not life-changing, but a solid upgrade from the drugstore tube in your coat pocket.

8.0/10
A very good, slightly fancy, lip fix.
🛍️

Where to Buy: Direct from Summer Fridays. They have bundles—try a mini with a cleanser first.