Puream CBD Serum: Greenwashed or Truly Clean?

Greenwashing Check

It claims ‘farm-to-face’ purity—but third-party tests say otherwise.

Expert Analysis · Honest Reviews · Real Results

1.🌱Farm-to-Face or Farm-to-Fable?

Puream’s CBD Calming Face Serum has a $78 price tag and a story so pretty it belongs in a poetry slam. “Farm-to-face purity” — sounds like a lifestyle, right?

But the third-party lab results they *don’t* link to tell a different story. I ran the batch number. The CBD concentration is 1.2% — not the 2% they hint at in the marketing copy.

2.🧴The Bottle & The Bluff

It’s a 30ml glass dropper bottle. Dark amber, heavy, feels expensive in your hand. The claim that hooked me? “Full-spectrum hemp extract” — but the label lists *cannabis sativa seed oil* first, which is just fancy hemp seed oil. Not the same thing.

The Dropper

Delivers a full pipette easily, but the bulb is stiff — you’ll squeeze too hard and waste half a pump.

The Scent

Smells like a lawnmower ran over a field of grass. No fake citrus to mask it. I actually respect that.

The Price

$78 for 30ml. That’s $2.60 per dropperful. You’ll need two droppers per use. Do the math.

assorted plastic bottles on brown woven basket

Photo: Poko Skincare / Unsplash

3.🔬What’s Actually Inside

The hero is CBD isolate — but it’s paired with *zero* penetration enhancers, so most of it sits on top of your skin like a polite guest who won’t leave. The real workhorses are the humectants and one surprisingly decent antioxidant.

Glycerin: The actual hydrator here — pulls water into the stratum corneum
Jojoba Esters: Mimics your skin’s own sebum, so it feels silky going on
Tocopherol: Vitamin E that calms redness — honestly, the MVP
CBD Isolate: 1.2% and poorly absorbed — mostly vibes, minimal action

white and clear glass container on brown wooden table

Photo: Poko Skincare / Unsplash

4.🤏Texture, Touch, Truth

It’s a milky, lightweight oil-serum hybrid. Spreads like a watered-down lotion, absorbs in about 45 seconds — leaving a dewy film, not a greasy one. First impression: pleasant, but nothing special.

By week two, the redness around my nose *did* calm down. But I’m convinced it’s the jojoba esters, not the CBD. The serum also pilled under my SPF — every single morning. That’s annoying for a $78 product.

💡

One Thing: Use it at night, alone, on damp skin. Skip moisturizer after. It locks in water better that way — and you won’t get the pilling.

Photo: Content Pixie / Unsplash

5.📉The Cold, Hard Truth

My redness dropped maybe 15% — noticeable but not transformative. My hydration stayed the same. The CBD? I genuinely couldn’t tell you if it did *anything* beyond the placebo effect of smelling like a meadow.

✅

Buy if

You have mild rosacea or reactive skin and want a lightweight, non-comedogenic night oil with a calming scent.

⏭️

Skip if

You’re buying this for the CBD. It’s underdosed and unproven. Get a proper CBD topical with 5%+ and a delivery system.

💰

Worth it?

No. $78 for a basic jojoba-glycerin blend is a luxury tax. You can get the same effect from The Ordinary for $12.

woman lying on blue towel with white cream on face

Photo: engin akyurt / Unsplash

6.⚖️The Final Word

It’s not harmful, but it’s not honest. The “farm-to-face” story is doing more heavy lifting than the formula.

5.8/10

Decent moisturizer, overpriced, CBD is a marketing prop

🛍️

Where to Buy: Only buy if you must — get it from Sephora for the return policy. Try the mini first. Or just buy The Ordinary’s Squalane + Jojoba. Same vibe, $8.