This whole thing started with a literal farm. Two cousins, Greg and Joe, grew up in a family obsessed with real food—their grandma ran a restaurant in the 70s serving kale before it was a hashtag.
The real kicker? They saw superfoods as skincare ingredients, not just salad toppings. That farm-to-table ethos became farm-to-face. No lab coats, just garden shears.
It’s their Superfood Antioxidant Cleanser. $38. I tried it because they claim it can remove makeup without stripping—a rare combo for a gel.
Kale & Spinach
Packed with leaf extracts for antioxidants, not just marketing.
Cold-Pressed
Key oils are extracted without heat to keep nutrients intact.
Vegan & Leaping Bunny
Cruelty-free and 100% vegan, which is table stakes for them.
Photo: BATCH by Wisconsin Hemp Scientific / Unsplash
It reads like a smoothie recipe. Kale, spinach, and green tea are the heavy hitters—they fight free radicals from pollution. Alfalfa and vitamins C & E round it out.
- Kale: Antioxidant shield against environmental stress
- Spinach: Rich in vitamins B, C, E
- Green Tea: Calming, anti-inflammatory
- Alfalfa: Contains skin-friendly minerals like calcium and magnesium
Photo: Egor Komarov / Unsplash
The texture is a slick, vibrant green gel. It lathers into a light, almost creamy foam—not the sudsy, squeaky-clean kind. Smells like a fresh-cut stem, not perfume.
After a few weeks, my skin felt balanced. But the surprise? It *does* melt off mascara. Not all of it, but way more than I expected from a “gentle” cleanser.
My skin looks clearer—less morning puffiness, more even tone. It didn’t magically shrink pores or cure breakouts. But it consistently leaves my face feeling clean and calm, not tight.
It’s a great, solid cleanser. The story is cool, but the product backs it up. It’s the one I reach for on regular days when my skin just needs to feel good, not be treated.