This whole brand started with two guys blending kale in their grandma’s kitchen. Seriously.
The real story isn’t just superfoods — it’s that their family ran a vegan restaurant in the 70s. Skincare born from a lifetime of believing food is medicine.
The Superfood Antioxidant Cleanser. $38. I tried it because they claim it removes makeup without stripping. A bold promise.
The Lather
Not foamy, more like a creamy green gel that turns silky.
The Scent
Smells like a cold-pressed juice bar — in a good, fresh way.
The Rinse
Zero tightness. That’s the real test.
It’s basically a salad. Kale, spinach, and green tea do the heavy lifting — antioxidants to fight daily grime pollution. Alfalfa adds vitamins.
- Kale: Fights free radicals with vitamins C, E, K
- Spinach: Hydrates and soothes with vitamins B & C
- Green Tea: Antioxidant and calming
- Alfalfa: Rich in vitamins A, D, E, and K for skin nourishment
Cool, slippery texture. Spreads like a serum, not a cream. That fresh green scent wakes you up — morning routine sorted.
After two weeks, my skin felt balanced. Not “glowing” from a cleanser, but calm. The surprise? It takes off mascara, but you need a real oil first for a full beat.
My redness decreased. No new breakouts. But it’s a cleanser — it won’t erase wrinkles or magically shrink pores. It just does its one job really, really well.
A standout in a sea of boring cleansers. The Youth to the People origin story isn’t just marketing — you feel that genuine ethos in the product.