I bought this to stop my hair from looking like a startled poodle. It does that. But then I accidentally discovered it de-puffs my under-eyes better than my $70 eye cream.
And last week? I used it to set my concealer. My makeup artist friend saw me and demanded to know my secret. This stuff is a shapeshifter.
It’s a whipped cream-textured curl enhancer from Aveda that costs $34. I bought it for the “be curly” promise. I stayed for the chaos.
The Texture
Feels like a light mousse, not a heavy paste. Zero crunch.
The Absorbency
Soaks into hair in 60 seconds. No sticky residue on your hands.
The Scent
That classic Aveda spa smell — like walking into a fancy salon, not a drugstore.
Photo: Tamara Bellis / Unsplash
It’s mostly water and plant stuff — no silicones, no parabens. The hero ingredients are surprisingly simple and they actually work.
- Organic Aloe: Calms frizz and adds slip without grease
- Wheat Protein: Plumps the hair shaft for definition
- Coconut Acid: Gives that soft, not stiff, hold
- Fragrance Blend: That calming spa scent — it’s aromatherapy disguised as hair product
Photo: Fleur Kaan / Unsplash
It’s like whipped butter that melts the second it hits your palm. Airy, light, and somehow never greasy — even when I overdid it on purpose.
By week three, I stopped using it only on hair. It fixed my raccoon eyes after a late night. The caffeine in it is no joke — it visibly tightens skin in about five minutes.
Photo: Element5 Digital / Unsplash
My curls look defined for two days instead of six hours. My under-eyes look like I actually slept — even when I didn’t. The makeup-setting thing? It’s real, but don’t use it on oily skin. It’s a dry-skin miracle only.
Photo: averie woodard / Unsplash
This is the most versatile product in my bathroom, and I’m annoyed it took me this long to figure it out. It’s not a miracle worker — but it’s pretty damn close.